Course Overview

An excellent way to gauge candidate experience during your hiring process is via a candidate journey map. Candidate journey mapping is important because when done well, it enhances your candidate’s experience with your brand, it allows you to put yourself in your candidate’s place as they journey through your process- and from this standpoint- you will be able to identify bright spots, hot spots, and barriers. Ultimately, if you are spending capacity to woo folks as a recruiter and your organization is losing them along the way due to things that could be improved, you want to identify and address those areas so that your recruitment efforts are as potent as possible.

Why Candidate Journey Mapping Matters


Impact on outcomes.  Ultimately, if you are spending capacity to woo folks as a recruiter and your organization is losing them along the way due to things that could be improved, you want to identify and address those areas so that your recruitment efforts are as potent as possible. 

Candidate Journey Mapping is a process of creating a visual representation (map) of all interaction candidates may have with your employer brand during their candidate journey. 

  • A Candidate Journey Map is a great tool for improving your candidate’s experience. 
  • It allows you to put yourself in your candidate’s place as they journey through your process. 
  • You will be able to identify bright spots, hot spots, and barriers. 



Course Content

    1. WELCOME

    2. COURSE GUIDE DOWNLOAD

    3. CONNECT

    4. REFLECT

    1. CANDIDATE JOURNEY MAPPING DEFINED

    2. REFLECT

    1. HOW TO CRAFT A CANDIDATE JOURNEY MAP

    2. REFLECT

    1. YOUR TURN

    2. REFLECT

    1. COURSE COMMITMENTS

    2. CREDIT

    3. CANDIDATE JOURNEY MAPPING KNOWLEDGE CHECK

    4. RELATED TALENTVETTA CONTENT

About this course

  • 14 lessons
  • Downloadable resources
  • Success criteria

Course Outcomes

Beginning with the end in mind is a helpful way to engage in this course. By the end of the course, you will:

  • Understand the components of the candidate journey

  • Identify candidate barriers within your hiring process

  • Apply your learning by drafting or editing a candidate journey map

  • Extend your learning by executing and refining

Start learning!

Elevate your skill and increase your impact now.

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